In today’s digital age, social media platforms are bustling hubs of activity, but they’re also hotbeds for scammers and fake accounts looking to exploit real users. Here are some tips to help you identify and avoid fake friends and followers:

1. Unusual Bio

Copied Content: Fake accounts often have bios that are copied from elsewhere, resulting in a mix of sentences, often not making much sense.

Typos and Emojis: Look out for excessive emojis, typos, and stilted / unusual messages.

2. Catfishers

Reverse Image Search: Scammers might use fake profiles to con their way into a romantic relationship before asking for money.

Profile Picture: Check if the profile picture is linked to other accounts or appears in search results.

3. Mismatch Between Followers and Following

Spam Accounts: Fake accounts often follow hundreds or thousands of users but have few followers themselves.

4. Profile Picture

Cloned Accounts: Scammers may clone a friend’s account and send urgent messages asking for money.

5. Engagement Quality

Recycled Content: Scammers often fill their feeds with stock images, memes, or recycled content.

Engagement Ratio: Check the ratio of followers to engagement; a low engagement rate can be a red flag.

6. Phony Reviews

Fake Praise: Be wary of profiles that have an unusually high number of positive reviews or endorsements.

7. Scams

Too-Good-to-Be-True Offers: Be cautious of profiles promoting offers that seem too good to be true, such as free gift cards or cryptocurrency investments.

By keeping these tips in mind, you can better protect yourself from scammers and maintain a safer social media experience. Stay vigilant and always verify before trusting a profile!

Another article worth looking into: https://www.welivesecurity.com/en/social-media/fake-friends-followers-social-media-how-spot-them/ They provide some valuable tips on how to report these accounts if you ever come across them as well as some additional pointers to look out for.


Speak to Jane at Tapcast if you have any concerns or questions about ‘fake friends’!